Banaraja (in Indonesian „Banana King”) is a brand of delicious, sugar-free snacks produced not only to satisfy the consumers but also to give benefits for the society and local farmers. The chips are produced by vacuum-drying the fruits, so they can preserve a natural taste and originality of ingredients. They are gluten-free, unsweetened, made without oil or frying and vegan. The brand’s mission is to encourage a healthy lifestyle, agriculture sustainability & reduce food waste. We’ve designed the logo, brand identity, all the patterns, packaging pouches, and boxes. Thanks to the colorful illustrations and the Banana King hero, the brand gains character and personality, it also encourages healthy eating and sustainability.